THE ART BEHIND SPORT N°01 - BODY BUILDING 2

THE ART BEHIND SPORT N°01 - BODY BUILDING 2

The Virtual Gym

The long-awaited second  season of “Body Building” uses an incredible new gold skin made of recycled polyester from plastic bottles. This time, however, this landmark project was not presented in a physical space but in a fantasy VIRTUAL GYM created in collaboration with Six N. Five studio.
 Famous for their tongue-in-cheek exploration of some of contemporary  society’s greatest obsessions, Alberto Biagetti and Laura Baldassari take  the Body Building concept one step further with an environmentally conscious approach.

Body Building 2 - Atelier Biagetti

Started in 2015 the project curated by Maria Cristina Didero created a subtle short-circuit between expectations and reality taking us on a journey from our preconceived ideas of hardcore gym equipment to the reality of luxury, hand-crafted, one-of-a-kind pieces of furniture and lighting. Atelier Biagetti now reverses this logic and takes us on a rollercoaster ride navigating preconceptions, beauty’s obsessions and virtual reality along the way, in keeping with the Milan-based atelier’s DNA and signature exploratory and ironic style.

Body Building 2 - Gold Mirror - Atelier Biagetti

 

All images in the Body Building 2 virtual gym have been created in collaboration with Six N. Five Studio, Barcelona.

 

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